If professional scribes don’t value their content, no one else will.
Category Marketing
Category Marketing
The Author as a Chief Product Officer
Think that others will shepherd your book through the process? Think again.
The Non-fiction Advantage (and Disadvantage)
Thoughts on timing and sales for the two different genres.
For Whom? The Importance of Writer Personas
Why non-fiction authors should rely upon a popular tool in the software-development world.
Should Authors Leave Twitter?
It sucks, but complete disengagement from the embattled social network isn’t wise.
On Books and Oceans
Thoughts on similarities between the two.
Lessons From Helping 50 Non-Fiction Authors
Reflections on a dozen years of answering similar questions.
A Note to Indie Authors on the Recent Spotify Announcement
If professional scribes don’t value their content, no one else will.
The Author as a Chief Product Officer
Think that others will shepherd your book through the process? Think again.
The Non-fiction Advantage (and Disadvantage)
Thoughts on timing and sales for the two different genres.
For Whom? The Importance of Writer Personas
Why non-fiction authors should rely upon a popular tool in the software-development world.
Should Authors Leave Twitter?
It sucks, but complete disengagement from the embattled social network isn’t wise.
On Books and Oceans
Thoughts on similarities between the two.
Lessons From Helping 50 Non-Fiction Authors
Reflections on a dozen years of answering similar questions.