Eisenhower famously said, “Plans are useless, but planning is indispensable.”

When I coach first-time and even experienced scribes, I often think about his iconic quote.

Image Credit: NY TImes

You’ll get no argument from me about the import of developing an idea and a rough outline before starting the writing process in earnest. By the same token, however, you’ll never know exactly what’s going to result from your writing efforts until you’re knee-deep in the process.

As a parallel, it’s instructive to read this article on the über-talented Rhea Seahorn of Better Call Saul fame. The writers didn’t realize the depth of her prodigious talent from the series’ onset. Her performance informed the writing—far more than the show’s accomplished writers had anticipated.

The same principle applies to non-fiction writers. Plan all you want, but don’t be surprised if your words morph as you proceed towards your ultimate goal. In fact, expect it.